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a community of curiosity

Chicago Ideas Week


Chicago Ideas Week is an annual festival featuring over 250 global thought leaders covering dozens of topics in a series of talks, conferences and labs.  Because Chicago Ideas is intended for everyone to be able to participate, membership is critical.  We were tasked with creating a video that would explain the program, inspire new membership and remind current members of their importance.  By interviewing members, documenting the lives of participants and gathering footage of previous conferences, we cut together a video that was shown before each presentation during Chicago Ideas Week and used externally as marketing for Chicago Ideas to increase membership.  


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Creative Strategy

By interviewing members, documenting the lives of participants and gathering footage of previous conferences, we cut together a video that was shown before each presentation during Chicago Ideas Week and used externally as marketing for Chicago Ideas to increase membership.


 
 
 
 
 
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Syncro Studios was instrumental in creating our opening membership drive video. Their high vibrancy visuals and youthful enthusiasm aligned well with Chicago Ideas.
Jessica G. Malkin, Chicago Ideas, Executive Director